Do you know what SEO is? SEO stands for search engine optimization. This is using the correct key words and knowing what people are looking for to make your website or blog more attractive to search engines. If your website or blog is more attractive to websites like google or bing, it will appear higher up in the search results and more people will be interested in clicking on your link. But do not worry, SEO help is not something that you have to figure out all on your own. There are lots of companies that can help you improve your search engine rankings. Here are a few things you should know before you start your search..
1. Since close to 100 percent of online experiences begin with a visit to a search engine, picking an SEO company who has a proven track record of providing a jump in search engine rankings is key. Do a little research first. Do not just pick one at random since there are so many these days.
2. The old ways of generating new business are becoming more and more ineffective with the advent of the digital age. Cold calling, or outbound leads, have been found over 60 percent less effective than inbound leads provided by SEO marketing.
3. Over 90 percent of adults in the United States turn to a search engine every day. Why should they not be finding your website? By investing in SEO marketing, you ensure that all those searches are in your favor rather than in you competitors.
4. The majority of people who use search engines never scroll past the first page of results. Most people hardly even scroll past the first one or two results on the first page. By using SEO to improve search engine position for your website, you can help to ensure that more people will see you website in search results and make their way there.
You may be wondering why you should bother making your website so appealing to google. Well, the search engine market share that google receives is between 65 and 70 percent. With more than half of the more than 90 percent of adults preforming searches turning to google, investing in SEO can provide an increase search engine position in the near future for your website.